New Zealand Cricket (NZC) today announced a new two-year deal with SKY TV for the broadcasting of all home domestic and international cricket matches.
The new agreement runs through to March 2014 and will include highly anticipated tours by England, West Indies and India. Part on the new commitment from SKY TV is to broadcast a number of domestic HRV Cup matches in the highly rated Friday night time slot.
NZC Chief Executive, David White, said he was delighted to continue the partnership with SKY and is particularly excited about the agreement to showcase HRV Cup games on Friday evenings.
“New Zealand Cricket has enjoyed a strong relationship with SKY and we are thrilled to be extending our agreement,” said White.
“SKY’s commitment to cricket is highlighted by their offer to broadcast HRV Cup matches on Friday evenings, helping extend the reach of our highly entertaining Twenty20 competition.
“Part of NZC’s mission is to have more people playing and more people watching cricket. The partnership with SKY will play a key role in delivering on that vision.”
Richard Last, Director of Sports Content, SKY Television said: “We are thrilled to further extend our partnership with New Zealand Cricket with whom we have developed a very strong relationship over a long period.
“We are especially excited about the introduction of Friday night HRV Cup matches where we will have the opportunity to provide even greater exposure for cricket in this country.
"There are some of important international tours coming up, including England and India, and we are looking forward to showcasing top international cricket from New Zealand to fans around the world.
"We very much look forward to continuing this association over the next two years.”